Austria   |  2018

Delacon Dandelion

Entrant Company

Responsive Spaces GmbH

Category

Direct Marketing

Client's Name

Delacon Biotechnik GmbH

Sub-Category

Trade Show Exhibit

Experience Level

The Delacon Dandelion serves as a unique interface to communicate with the digital world. It's set up as an analog, stylized and over-sized model of its real counterpart and hides a punch of technology under a slick white texture. Built-in are a number of highly sensible airflow-detectors. When they detect a change (i.e. if you blow on it), its digital clone on the led-screen reacts accordingly: Its seeds will begin their magical journey depending on the strength and direction of the airflow.


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